Hi, I’m Esma — the maker, designer, and daydreamer behind KiwiCuddlies.

Crochet has always been more than a hobby for me. It’s a way of slowing down, reconnecting with childhood comforts, and creating something that feels warm, meaningful, and full of heart. Over the years, that simple love for yarn and imagination grew into a space where I could share that feeling with others — whether they’re makers picking up a hook for the first time or gift‑givers searching for something truly special.

I design crochet patterns with one intention in mind: to help makers create nostalgic, heartfelt crochet gifts that feel meaningful, magical, and achievable — even for beginners. I want you to feel that spark of “I can make this,” and the quiet joy that comes from watching a character slowly come to life in your hands.

I also create finished crochet pieces — made to order, stitched with care, and crafted to be treasured. Every doll I make carries a little bit of whimsy, a little bit of nostalgia, and a whole lot of love. My hope is that when someone receives one, they feel the same warmth and magic that went into making it.

My work is rooted in the things I value most:
✨ Heartfelt creativity
✨ Nostalgia that feels like a soft hug
✨ Magic in the small details
✨ Making things that matter
✨ Encouraging makers at every level

Whether you’re here to find your next crochet project or to bring home a handmade character, I’m so grateful you’ve found your way into my little corner of the internet.

Welcome in. Settle down. Explore. I hope you find something here that makes your heart feel a little lighter and your day a little more magical.